The modern world is filled with opportunities to engage in marketing and advertising activities that were previously unimaginable. The growth of digital marketing services and social media marketing services has given businesses of all sizes access to global audiences. In Saudi Arabia, Facebook marketing and Instagram advertising are two of the most popular social media […]
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Utilization of Artificial Intelligence In Digital Marketing: A Myth Or Truth?
The utilization of artificial intelligence (AI) in digital marketing is not a new concept. In fact, AI has been used in various aspects of marketing for many years now. However, its use has been limited to tasks such as managing campaigns, analyzing data, and providing insights. With the advancements in AI technology, there is a […]
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Prospects of Digital Marketing in Saudi Arabia & All over the Middle East
The term “digital marketing” refers to the technique of promoting and expanding one’s business using electronic channels. It’s a relatively new concept in the business world, but it’s one that is quickly gaining ground. There are many reasons why digital marketing is such a powerful tool. For one, it’s an extremely cost-effective way to reach […]
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What Is The Impact Of Paid Digital Marketing On Your Company?
Digital marketing is the process of using online channels to promote and sell products or services. The main aim of digital marketing is to reach a wider audience in a shorter period of time. It is a cost-effective way to reach out to potential customers. Digital marketing has become an integral part of any marketing […]
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What can we expect from 2022? – Marketing strategies and consumer insights for a prosperous 2022
The year 2021 has come to an end and the year 2022 has arrived with a whole range of exciting opportunities and possibilities. Much of the world is still recovering from the effects of the pandemic. This pandemic has changed the behavior, attitude, expectations, and wants of consumers as well as brands and businesses. Brands […]
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Why Marketing ROI is Essential and How It Works! Understand Key Metrics and Formula
Regardless of type of the business, every business owner must allocate a marketing budget to reach its target customers. Large businesses spend millions while medium and small-sized businesses SME’s spend within their limited budget. In every case, the integral part of a marketing campaign is Marketing ROI. Therefore, it is essential to understand why ROI […]
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Social Media Statistics of Saudi Arabia 2020-2021 – The Gainers & Losers of 2020 and How your Business can get benefit from Social Media Channels Marketing & Advertising in KSA
Social media networks are quite popular among people in Saudi Arabia. In fact, we can tell that social media networks are integrated to the lives of people in the Kingdom of Saudi Arabia. This has introduced numerous transformations to the lives of people in Saudi Arabia as well. If you are not convinced, let’s take […]
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